Groupon: Vendor Beware!

Today I stumbled upon a post on that seemed quite interesting.  S/he discusses some research that they were doing about Groupon and whether or not a friend should use the service to promote their small business [worth the read].

From there, I went on to a source article at  Now I should note that in general I am suspicious of anything on the internet that is so popular.  A sort of path of least resistance fear.  While I have never used Groupon myself, I can see what happens – you find a great deal – use it – and now I move on to somewhere else.

Every now and then it seems like it is 2000 all over again, and everyone is trying to jump on some magical bandwagon.

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